Hi, I'm DeAnna! I'm a freelance art director. I currently specialize in translating brands into physical things, like dinners, activations, and storefront spaces.
I started as a UX/visual designer, learning about users and analyzing their feelings + goals, while also working hard to make things look pretty. Seeing the experiential landscape on the horizon, I’ve used those design skills to support brands as they move from the digital space to one that’s IRL.
Here are two amazing brands I’ve recently gotten a chance to work with:
Oh, and I started a web magazine centered around all things experiential. Tune in as I try to see explore cool things while also not trying to go broke!